A jar of Nutella made an appearance aboard NASA’s Artemis II spacecraft, floating weightlessly as the crew was on its lunar flyby.
The six-second video of the chocolate-hazelnut spread captured the attention of netizens, earning the iconic treat a literal ‘over the moon’ moment.
Nutella USA shared the video on X (formerly Twitter) with the caption ‘Honored to have traveled further than any spread in history. Taking spreading smiles to new heights’.
By the time European Supermarket Magazine published the story, the video had been viewed more than 800,000 times.
Many social media users described the moment as the ‘greatest free advertising’ in history, according to a Foxnews report.
Another user said, ‘It took one jar for Nutella to make world headlines meanwhile, KitKat had to lose 12 tons of product to make the same impact.’
NASA’s Artemis II crew became the farthest to travel from Earth during their lunar flyby on 6 April as they surpassed the record first set during the 1970 Apollo 13 mission.
By traveling farther than any human in history, the Artemis II mission also made Nutella the first spread to scale that distance.
esmmagazine.com
